Fighting in the low price segment : The low-cost plane Easyjet wants to grow in Switzerland . The company expects one million additional passengers per year.
This said Easyjet CEO Johan Lundgren in an interview with the SonntagsZeitung. Easyjet sees growth opportunities not only in Switzerland , but also in the neighboring countries thanks to the airports in Basel and Geneva. In Alsace as well as in Baden-Wuerttemberg Easyjet advertise specifically to customers, said Lundgren . The passenger growth Easyjet can easily manage, by means of larger aircraft.
Easyjet is not afraid of the competition . “I am deeply relaxed,” says Ludgren. That more expensive airlines from the Easyjet model copy elements to offer cheaper prices, was no real danger. On the contrary: British Airways or Swisswould thereby nullify their competitive advantages.